Updates on tokidoki for Hello Kitty from a Sanrio Employee

A Sanrio employee has been nice enough to leak some more tokidoki for Hello Kitty info to us: at the end of this month is when tokidoki x Hello Kitty willl be released into stores. There will only be 4 USA company owned stores that have it, and they are: San Francisco Center, Times Square, Momoberry in Los Angeles, and Ala Moana. Each store will receive very limited quantities. Also, the tokidoki for Hello Kitty necklace that Simone has been wearing is a USA exclusive item, which is why is it not on the Sanrio Japan website’s list of collaboration items. Our worker does not know how limited the quantities for this necklace will be, but thinks that it will probably also only be at those four USA Sanrio stores.

UPDATE: The manager of the Sanrio Retail Operations department in SF, CA has confirmed all of this info in the comments section of this post, EXCEPT for one thing: the necklace that Simone has been spotted wearing will not be available at all and was a promotional item only!! :( I guess that this means that Tara got herself a true collector’s item!  There is still debate over this though – read all of the comments on this post for more info.

82 Responses to “Updates on tokidoki for Hello Kitty from a Sanrio Employee”

  1. Joanne says:

    OoO! I can’t wait! I want the necklace and bag.

  2. TokidokiAngel says:

    Oooh I’ll definitely be checking out the Times Square store at the end of the month ^__^ I think I want a cosmetics bag and umm … whatever else screams out “buy me!!”

    On an unrelated note .. my bf just gave me my first cactus pup today! I got Bastardino, Jr. so cute!!

  3. tokibabe says:

    steph – do you happen to know whether the u.s. release will have the same items as the japan release? or will it be a completely different line exclusive to each country? thx :)

  4. Scribbles says:

    Hm…but which Los Angeles store? Momoberry?

  5. dangster says:

    Sweet, I’m hoping to check out the collection at the SF Center.

  6. admin says:

    tokibabe – The USA will be getting the same items, plus the one USA exclusive necklace.

    Scribbles – Yes, Momoberry – I will edit that info into the OP.

  7. tokibabe says:

    ah! thanks for letting us know that! :) – it’ll be cool to check out the items in real life

  8. gwenny says:

    yay! thanks for letting us know! I don’t know if I’ll be getting much though…maybe a stuffed animal if it doesn’t hurt my wallet -too- much

  9. Jenn says:

    Me wonders how much the necklace will be. SO happy that the necklace is going to make it here since that’s the one item I really want. I don’t particularly care for the Japan stuff except for the plush. I’m going to go to Japan in June so I’m thinking of waiting until then to try. It’s a little bit of a gamble, but my heart is not absolutely set on getting a plush. Even though it’s freakin’ cute. :) And when I went to Hawaii, I did manage to get a Caramella and an Avventura in Foresta even though it was in January. So who knows, right?

  10. Bridget says:

    If you call the stores, they will put you on a list for the Tokidoki x Hello Kitty stuff. I emailed Sanrio asking if they’d put the stuff online because I’m from Canada, & they told me to phone the stores that will carry it directly.

    I called, & I’m #8 on the list at the San Fransisco store.

  11. Kristina says:

    I work less than 10 minutes from Times Square!! Hope they have that necklace :D

  12. tokibabe says:

    bridget – i called that store and was told that they will only do in-store purchases and call the people on the list to come in to buy them that same day. maybe you should call back and confirm and let us know what they said.

  13. Veronica says:

    I just called San Francisco Center and spoke to Marnie and I’m lucky number 13 ! I asked if they would be doing phone orders and she said no . She stated that people will be called when the shipment arrives they may be able to put some things aside for you until closing that day however no phone orders ! They said their shipment should arrive at the end of this month or the first of March . Bridget I’m not sure how will it work if you are not in the San Francisco area . I don’t know if that will be policy for all of the stores or just San Francisco only . Maybe people should call the Sanrio stores if they do not live in these areas and inquire about phone orders . I know for me it will be over an hour to get to San Francisco !

  14. HAWAII!!!! yessssss! :) :) :) :) :) woohoo!

  15. jessakamitz says:

    ^lolz….

    Yeahhhhhh I’ll probably check it out…still not sure if I want anything lol.

  16. Lara says:

    has anyone called Times Square to see if they have a list?

  17. abby says:

    oooh i want a stuffed animal so bad… can’t decide which one i want more.

  18. Bridget says:

    I told the girl I was from Canada, & she said as long as I can fax a credit card on the same day, they’ll keep one & send it to me.

    But I’ll call again just to make sure.

  19. Bridget says:

    If not, I have relatives in the area & maybe I can ask for a favor. ;)

  20. Everyone, I manage the Sanrio Retail Operations department in SF, CA.
    It is true: only four Sanrio locations will carry the product & most likely the product will not be available for sale in the stores until mid-late March. All stores have been instructed to start a Pre-order waiting list. However, we have not yet provided them with company details on how to assist customers living far away (since product will not be available via sanrio.com). We will most likely be instructing all stores to ok Phone Orders provided all valid paperwork is faxed/emailed to the store (usually credit card copy, front and back, driver’s license copy and form stating what you’re buying). Shipping costs will be extra. Please be aware that there may be a limit to the qty of each style you can purchase. I will keep you posted.

  21. Also, the necklace is NOT and will NOT be available at any time. I just checked with the marketing department. This was a LIMITED EDITION item specifically made for promotional purposes only.

  22. admin says:

    Sanrio Corp Employee – Thank you so much for the info! Bummer about the necklace being promo only.

  23. tokipoki says:

    Aww thank you Sanrio Corp! I wish the necklace was sold! That’s one of the things I wanted to buy for sure =[

  24. kiesha says:

    i agree with tokipoki. it’s one of the few items i actually wanted. so lame. :/

  25. RJ says:

    the necklace is not going to be sold!? what is wrong with the people who make the decisions about these things?! don’t they want to make money?! this is almost as ridiculous as re-prints only being available in hawaii =T

  26. Mimi says:

    that sucks that the necklace isn’t going to be sold! I wanted it sooo bad! thanks for the info.

    Also I just wanted to let you know i got my tokidoki for hello kitty mini bag in today from one of the real sellers (aquarius7753) on ebay. if you want pictures of it let me know and i will be glad to email you the pictures! And I must say I love it!! :D

  27. Don says:

    To me if the necklace is not sold then they should never have advertised/shown it on sites at all. Especially the Tokidoki site that opens up with this image. Then to state it will be a U.S.A. exclusive …..

    I would like to know what purpose does it serve to not make a necklace that certainly is in demand. Seems to me a bad marketing decision for sure. They take the one item that is probably not only the most in demand but also the most affordable of the collaberation and not sell it. How can this company make people believe they are interested in their customers when they do something like this.

    This is one time I wish there were counterfitters selling this item. It would serve the company right to have counterfits being sold in large quantities so they could see how much they lost in sales….

  28. ambersdad says:

    i am going to try to use the charms from a couple of different pendents to make a necklace that is similar. just won an auction on ebay that had alot off extra star charms that came as a bonus. will post pictures when i am done. my daughter already owns the hello kitty charm/pendent so it shoouldn’t be to hard to make one that looks like the one that simone has.

  29. Bridget says:

    @ Sanrio employee: Great! Then I should be fine. I’ll just call a little closer to the release date to make sure. =) & to make sure they don’t want my payment in advance or anything.

  30. SF Sanrio worker says:

    Bridget: we never will ask for your payment in advance dont worry haha… man, sad that the necklace wont be a part of this collab =\ the San Francisco list is building up to number 15 now… just to note

  31. Berry says:

    hi! i’m from Japan and just wanted to let you guys know that i read in the Ichigo-shinbun(translated as ‘Strawberry Newspaper’ , you can buy at the Sanrio Shops in Japan) they are going to sell the necklace but not sure when.
    it says it was first made only for promotion but decided to sell it since it was well-recieved.

  32. Heather says:

    I’ve been calling Ala Moana to confirm this but they’re not answering! :(

  33. Jenn says:

    Well, that’s freakin’ dumb about the necklace. >:( I figured something stupid like that would happen. And Don has a good point…why have it on tokidoki.it as an opening image to the collab when they’re not even going to offer it? Boo to that.

  34. stephanie says:

    *does a dance* i am so calling sf centre tomorrow! i wonder if my old manager from sanrio is still the manager there?

  35. Krisha says:

    *head spinning* woah, only 4 stores will carry it? that’s a sad surprise that’s going to make it very hard for some tokidoki fans to get items from this collection. sigh :(

    berry – i hope you’re right! the necklace was well received (i personally didn’t want one but i know many did) and they should make an item to sell and not just a limited promotion piece.

  36. pb says:

    does anyone know if they are coming out with another hk x td print after these gold ones? just curious. thanks.

  37. Don says:

    I hope the person who wrote that they heard they will now sell the necklace is correct…

    At the very least they could have stated in order to purchase the necklace you must purchase one of the other items as well…..

    Or if they were really smart if they stated it was a promotion then they should have placed it in only a few of the handbags as a surprise and allow a few fortunate people who purchased an item to see if they could get one…..

    Maybe Ishould apply for a promotion manager for them….lol

  38. Don says:

    MIMI stated:
    “Also I just wanted to let you know i got my tokidoki for hello kitty mini bag in today from one of the real sellers (aquarius7753) on ebay. if you want pictures of it let me know and i will be glad to email you the pictures! And I must say I love it!!”

    In your opinion is the item very well made.. Is the outer part made of vinyl?.. Is the mini bag something you have to be very careful with or will it take a little abuse….THANKS

  39. On the dl; there will be apparel (Ts, sweatshirts) coming in late spring/early summer – Tokidoki & Hello Kitty in a new print…there will also be vinyl toys. No bags.

  40. admin says:

    Mimi – Yes, please send pics along with your review of the quality of the bag, durability of the material, etc. :D

    Sanrio Corp Employee – Ooh, that is exciting! Thanks again for the info! Can I re-post it in a new post that everyone will definitely see, or do you want the info to stay DL just in your comment?

  41. Sanrio worker says:

    hmm interesting about the shirts… but to go back on the necklace… the post that barry made… the Ichigo-shinbun(strawberry newspaper) does in fact talk about the necklace being sold… in fact one Sanrio home office employee (who i cannot reveal) did confirm seeing it in an article from that magazine too and said it was US exclusive… so… it seems that there still is hope for it to be released (still not officially confirmed though, keep your hopes up) three people cant be wrong right? O_o?

  42. Bridget says:

    Will the apparel & toys be limited edition as well? Maybe the necklace will be released along with this stuff.

  43. Krisha says:

    i just called the Times Square store about a notification list for the collaboration and the girl was very rude with one word answers to my questions :(
    she said there was no list. then after 3 more questions she said no list, yet. at least i got some info. very disappointed with how rude she was.

  44. I just spoke with with Sanrio Inc Sr Vice President of Wholesale & Retail Ops Planning, as well as a Sanrio Tokyo Product Planner – this necklace will NOT be coming to the USA for sale. Yes, Strawberry News mentions “stay tuned” for details about the necklace possibly being re-manufactured in Japan for sale. However, the US has no plans to re-sell this promotional necklace.
    Sometime late next year, more products will be sold (50 or so items) in the same design in Japan – most items will be stickers, stationery….

  45. For the toys and apparel, this is a US licensed deal. No necklace, but some very cool items.

  46. Admin,
    Let me get you more details on the Ts and Items….I will hopefully hook you up with photos too. Give me a day or so.

  47. admin says:

    That would be AWESOME, thank you!!

  48. alesia60614 says:

    Scribbles: “Momoberry” Momoberry by Sanrio… is in the Beverly Center Mall.

    I’ll be there bright and early!

  49. grecia. says:

    Toys and apparel? How cool, can’t wait to see what they’ll look like! o(=^-^=)o

  50. Tara d. says:

    i’m #22 in SF. going overboard, i did ask for them to put a couple pieces of some of the handbags and little bags away for me. and yes to confirm, you do need to be there the DAY of them calling or they will put it back out on the floor.

    good luck all in the hunt!

Leave a Reply